M Marketing 5th edition By Dhruv Grewal – Test Bank

Examination Bank For M Marketing 5th edition By Dhruv Grewal

1. ISBN-10

   1259446298
2. ISBN-13

   978-1259446290

   REMARK: Entry code is not provided with this digital book

   Value-Added, Every Time. Grewal’s value-centric approach highlights that even top-notch offerings could remain unsold in the absence of effective communication of their worth. M: Marketingis perhaps the most succinct, impactful approach to Principles of Marketing available, incorporating tightly interwoven themes exploring both marketing basics and contemporary influencers, presented in a captivating layout facilitating straightforward classroom instruction and task management. An extensive package of instructor resources and regularly refreshed Grewal/Levy author blog offers a steady stream of fresh, cutting-edge ideas for educational environments.

   Grewal/Levy’s M: Marketing 5th edition can be accessed via McGraw-Hill Connect, a subscription-based educational service accessible online through personal computers or tablets. Enrollment in Connect provides the following:

   Smart E book – an adaptive digital rendition of the course textbook tailoring the educational journey based on individual student learning proficiency.
   Access to assignments, quizzes, syllabi, notes, alerts, and various vital course materials. Auto-graded exercises in Connect Marketing comprise iSeeIt! concept animations, video scenarios, and other practical tasks challenging students to apply theories and observe how firms strategize, innovate, distribute, communicate, and capture value. Contact your Learning Technology Specialist for a detailed assignment breakdown by chapter and learning objectives.
   Progress trackers offering swift insights into students’ performance on tasks, accompanied by improvement suggestions.
   A chance to opt for (at a nominal fee) a printed version of the digital book. This binder-ready, loose-leaf variant comes with complimentary delivery.
   For comprehensive system specifications to leverage Connect, visit this link.