Strategy Process Content Context 4th Edition By de Wit Bob – Test Bank

Exam Repository For Strategy Approach Context Scope 4th Edition By de Wit Bob

1. Book Code – 10

   1408019027
2. Book Code – 13

   978-1408019023
3. The latest edition of the popular strategic management introduction by Bob de Wit (Maastricht School of Management) and Ron Meyer (TiasNimbas Business School) is here. Highly praised for its capacity to stimulate innovative, non-prescriptive, and worldwide strategic reasoning among students, “Approach, 4e” expands on the significant international success of the previous edition. Formulated from extensive market input, all the brief and extended cases have been updated with a selection of new cases composed by the authors and various international collaborators. From Google to KPMG, ING Direct to the Metropolitan Opera, the material now includes an unparalleled array of organizations with detailed settings for students to nurture fundamental strategy abilities and comprehension. Fresh readings, incorporating discussions on trending subjects like Blue Ocean Strategy, ensure the theories remain at the forefront, while an enhanced array of teacher resources renders this a comprehensive solution for 21st-century strategy courses.