The Business Environment 4th Edition Wetherly and Otter-Test Bank

Testbank for The Business Environment 4e Wetherly and Otter

1. ISBN-10

   0198739923
2. ISBN-13

   978-0198739920

   The comprehensive coverage and sound academic insight of the book are provided by an eminent author team whose expertise spans the full breadth of the subject. The unique ‘themes and issues’ approach provides students with a consistent and holistic framework for analyzing businesses and the business environment, along with a reliable method to organize their thinking. The exploration of the core business environments and their interrelationships using the established STEEPLE framework is presented in Part One. In Part Two, students are invited to analyze a range of contemporary issues such as globalization, corporate power, equal opportunity, and entrepreneurship. The book is enriched with a host of examples, “Mini-Cases”, and end-of-chapter case studies that illustrate key topics in real-life, international, and wide-ranging business settings. Some of the topical cases include Unilever’s corporate responsibility policy, Samsung and South Korean economic development, and Starbucks on sustainability. “Stop and Think” boxes and end-of-chapter review and discussion questions are included to help students develop critical thinking skills, while further reading and useful websites serve as a starting point for research and exploration.